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Laura Sanchez-Chaparro

Laura Sanchez-Chaparro

Director of Product Marketing, Whatfix
Laura Sanchez-Chaparro is the director of product marketing at Whatfix where she leads all aspects of go-to-market strategy, product positioning, and messaging for the Whatfix Digital Adoption Platform and suite of solutions. Laura has more than 15 years of experience leading both national and international product launches at Fortune 500 and 100 organizations in various industries including healthcare, manufacturing, and telecommunications.