Marketing and customer success have long been using playbooks to delight customers from the moment they inquire about a product, all the way to becoming an advocate. It is time that L&D creates a learning brand experience with every touchpoint using learner experience playbooks. Playbooks help L&D create its own brand aligned to the organization’s brand and allow L&D to flex solutions and integrate new technologies frictionless.
During this session, you will learn about the elements of a learner experience playbook, its benefits, how you can tie it to an existing L&D framework, actionable steps on how to create your own L&D brand, and how to measure learner experience.

Application on the Job:

• Explore learner experience playbooks as a tool to create consistent experiences across all learner touchpoints.

• Discover different elements of learner experience playbooks and discuss how these apply to the L&D function.

• Discuss options on how to measure learner experience in your organization.

Target Audience: Director/Executive, Manager